All Employees Are Marketers by Richard Parkes Cordock

All Employees Are Marketers

By Richard Parkes Cordock

  • Release Date: 2010-02-12
  • Genre: Marketing & Sales
Score: 4
4
From 21 Ratings
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Description

Still Think That Marketing is Just the Responsibility of Your Marketing Department?”

Think again!

The fact is ALL your employees and managers — regardless of their title, job description, level of seniority or length of service are ultimately responsible for increasing your revenues and profits.

Reviews

  • Good content but what you'd expect for a free book

    3
    By An1291
    While the content is good it is not ground breaking and could be summarised in even less time. This is more of a white paper than a book and is being used as another channel for this marketer to promote their own business. It won't win any literacy awards either. Thanks for to free content though.
  • Good reading

    5
    By MigasUK
    I recommend this book to everyone who's starting or running a business. Opened my eyes.
  • Great reminder of the basics and inspirational read

    4
    By middy1065
    Short read but covers some great basics and common sense. I have just started my marketing career and this book was a great introduction.
  • Quite easy to read

    4
    By Jan kra
    Easy to understand and quite interesting. Liked the examples

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